Effective date: September 1st, 2023
The INKfluence (“us”, “we”, or “our”) operates the www.theinkfluence.com website (the “Services and Products”).
This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Services and Products.
- Services and Products
Services and Products is the www.theinkfluence.com website operated by The INKfluence
- Personal Data
Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).
- Usage Data
Usage Data is data collected automatically either generated by the use of the Services and Products or from the Services and Products infrastructure itself (for example, the duration of a page visit).
Cookies are small pieces of data stored on your device (computer or mobile device).
- Data Controller
Data Controller means the natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal information are, or are to be, processed.
- Data Processors (or Services and Products Providers)
Data Processor (or Services and Products Provider) means any natural or legal person who processes the data on behalf of the Data Controller.
We may use the Services and Products of various Services and Products Providers in order to process your data more effectively.
- Data Subject (or Customer)
Data Subject is any living individual who is using our Services and Products and is the subject of Personal Data.
Information Collection and Use
We collect several different types of information for various purposes to provide and improve our Services and Products to you.
Types of Data Collected
While using our Services and Products, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:
- Email address
- First name and last name
- Phone number
- Cookies and Usage Data
We may use your Personal Data to contact you with newsletters, SMS, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send or by contacting us.
We value your privacy and the information you consent to share in relation to our SMS marketing service. We use this information to send you text notifications (for your order, including abandoned checkout reminders), text marketing offers, and transactional texts, including requests for reviews from us. Opt-in data and consent for text messaging will not be shared with any third parties except for messaging partners, for the purpose of enabling and operating our text messaging program.
Opt-in data and consent for text messaging will not be shared with any third parties except for messaging partners, for the purpose of enabling and operating our text messaging program.
We may also collect information how the Services and Products is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Services and Products that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
Tracking & Cookies Data
Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Services and Products.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Services and Products.
Examples of Cookies we use:
- Session Cookies.We use Session Cookies to operate our Services and Products.
- Preference Cookies.We use Preference Cookies to remember your preferences and various settings.
- Security Cookies.We use Security Cookies for security purposes.
- Advertising Cookies.Advertising Cookies are used to serve you with advertisements that may be relevant to you and your interests.
Use of Data
The INKfluence uses the collected data for various purposes:
- To provide and maintain our Services and Products
- To notify you about changes to our Services and Products
- To allow you to participate in interactive features of our Services and Products when you choose to do so
- To provide customer support
- To gather analysis or valuable information so that we can improve our Services and Products
- To monitor the usage of our Services and Products
- To detect, prevent and address technical issues
- To provide you with news, special offers and general information about other goods, Services and Products and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information
Legal Basis for Processing Personal Data Under General Data Protection Regulation (GDPR)
The INKfluence may process your Personal Data because:
- We need to perform a contract with you
- You have given us permission to do so
- The processing is in our legitimate interests, and it’s not overridden by your rights
- For payment processing purposes
- To comply with the law
Retention of Data
The INKfluence will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Services and Products, or we are legally obligated to retain this data for longer time periods.
Transfer of Data
Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.
If you are located outside United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there.
Disclosure of Data
Under certain circumstances, The INKfluence may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).
The INKfluence may disclose your Personal Data in the good faith belief that such action is necessary to:
- To comply with a legal obligation
- To protect and defend the rights or property of The INKfluence
- To prevent or investigate possible wrongdoing in connection with the Services and Products
- To protect the personal safety of customers of the Services and Products or the public
- To protect against legal liability
Security of Data
The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.
Services and Products Provider
We may employ third party companies and individuals to facilitate our Services and Products (“Services and Products Providers”), to provide the Services and Products on our behalf, to perform Services and Products-related Services and Products or to assist us in analyzing how our Services and Products is used.
These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
We may use third-party Services and Products Providers to monitor and analyze the use of our Services and Products.
- Google Analytics
Google Analytics is a web analytics Services and Products offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Services and Products. This data is shared with other Google Services and Products. Google may use the collected data to contextualize and personalize the ads of its own advertising network.
For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/intl/en/policies/privacy/
We may use third-party Services and Products Providers to show advertisements to you to help support and maintain our Services and Products.
- Google AdSense & DoubleClick Cookie
You may opt out of the use of the DoubleClick Cookie for interest-based advertising by visiting the Google Ads Settings web page: http://www.google.com/ads/preferences/
Facebook remarketing Services and Products is provided by Facebook Inc.
You can learn more about interest-based advertising from Facebook by visiting Facebook’s Help Center.
To opt-out from Facebook’s interest-based ads visit Facebook’s Help Center.
Facebook adheres to the Self-Regulatory Principles for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.
For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation
We may provide paid products or services within the Services and Products. In that case, we use third-party Services and Products for payment processing (e.g. payment processors).
Our Services and Products does not address anyone under the age of 18 (“Children”).
We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.